Welcome to The Lion's Edge!
The Lion's Edge

The Lion's Edge

You mastered the current game... but know you're built for more.

The Lion's Edge is where elite performers come to sharpen their teeth. Each week, we reveal the raw, unfiltered strategies that help successful professionals:
• Build sustainable wealth without family sacrifice
• Recapture their killer instinct
• Access opportunities most leaders never see

This isn't just content. This is your Edge.

Recent Episodes

Oct. 27, 2025

Ep17 The 90-Day Family Sacrifice That Could Change Everything (And Why You're Not Wrong for Working That Hard)

Joe Blackburn and Jason Croft tackle the most controversial topic in the entrepreneurial world... When is it OKAY to sacrifice balance for success? In this raw, unfiltered episode, you'll discover: • How to reframe "work-life...
Oct. 13, 2025

Ep16 What to Focus on Now: Mindset, Connection, & Leadership Before 2026

With Q4 in full swing and 2026 around the corner, Joe Blackburn and Jason Croft cut through the noise to reveal the three critical areas that will actually move the needle in your business—right now. Joe brings his signature ...
Sept. 21, 2025

Ep15 The $10 Million Reality Check: Why You're Hosed If You Don't Change Your Money Game NOW

Most people are living in a financial fantasy. They think they'll retire at 65 with a million bucks and cruise into the sunset. Here's the brutal truth... You're probably gonna live to 130. (Yeah, you read that right.) And in...
Sept. 10, 2025

Ep14 Get Your Gusher Going First (Before You Blow Everything On Shiny Objects)

Joe Blackburn tears apart the biggest lie entrepreneurs tell themselves... That they can somehow skip the hard work and jump straight to "passive income." Spoiler alert: It's bullshit. In this no-holds-barred episode, Joe bre...
Sept. 2, 2025

Ep13 Permission to Succeed (And Why Most People Will Never Get It)

Most entrepreneurs are sitting around waiting for someone else to give them permission to win. Their spouse. Their parents. Their friends. The market. Even themselves. But here's the brutal truth... Permission isn't coming. I...
Aug. 21, 2025

Ep12 The $10 Trillion Tsunami: How to Buy Businesses While Everyone Else Is Sleeping

Joe Blackburn just crushed his biggest mastermind event yet. 28 entrepreneurs in the room... and what came out of it will change how you think about building wealth. Because while everyone's worried about AI taking jobs... Th...